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Using Webinars to Engage Prospects by Citrix Online August 19, 2009 - (Free Research) View this on-demand Webinar to hear Ken Molay, president of Webinar Success, share tips to help you prepare and deliver Webinars that build enthusiasm among prospects, leading to easier sales communications and higher conversion percentages. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

8 Steps To Optimizing Your Lead Nurturing Program by Citrix Online November 18, 2009 - (Free Research) During this webinar, Lead Generation Expert, Brian Carroll, will discuss how a multi-touch approach to lead nurturing can keep your prospects engaged through relevant content and timely conversations until leads are ready to talk to your sales team. (VIDEOCAST) VIEW ABSTRACT | GO TO VIDEOCAST

Data Quality : A Survival Guide For Marketing by SAP America Inc June 02, 2009 - (Free Research) Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The iPhone is Here to Stay: What’s an Enterprise to do About it? by Sybase, Inc. September 04, 2009 - (Free Research) Read this brochure to learn how iAnywhere Mobile Office offers enhanced network security, data protection, device management, profile administration, cross-platform support, and deployment features all available through Apple’s App Store. (BROCHURE) VIEW ABSTRACT | GO TO

Microsoft Podcast: Pivotal CRM Innovates with Microsoft Technologies by Pivotal CRM, a CDC Software solution November 18, 2009 - (Free Research) This podcast explains how Pivotal 6 increases user adoption and productivity by mirroring the familiar Microsoft interface and embedding Microsoft Outlook and SharePoint within the CRM system. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

Addressing the challenges of implementing a customer-centric strategy by Infor CRM December 05, 2008 - (Free Research) The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Data, Disconnected: Taking the Necessary Steps to Build Greater Accuracy into the Customer Management Processes by Pitney Bowes Business Insight March 09, 2009 - (Free Research) This white paper for the communications sector examines how inaccurate data can impact customer relationships, and how implementing a multi-phase process can help feed cleaner customer data into enterprise solutions to maximize return on investment. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

How to Use the Six Laws of Persuasion during a Negotiation by Global Knowledge October 2006 - (Free Research) Discover the Six Laws of Persuasion and learn how to use them to conduct more effective negotiations. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Managing IT in a Downturn: Beyond Cost Cutting by SAP America Inc November 2008 - (Free Research) Downturns give companies a chance to buck conventional wisdom and increase their IT investments. Targeted investments in many areas can generate efficiencies and revenue growth that surpass the savings from straight cost reductions. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Globo.com Acquires 200,000 New Customers in 2 years and Reduces Churn by 30% with Data Mining by SPSS Inc. Worldwide Headquarters May 2009 - (Free Research) This Internet service provider/portal operator of Globo, Brazil's largest media conglomerate, delivers the content Brazilian Web users want using PASW Statistics. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Unlock the Hidden IT Opportunities in Troubled Economic Times by BMC Software, Inc. June 2009 - (Free Research) IT executives are under intense pressure to cut costs, and that pressure is significantly increased by the current grim economic outlook. So, how can your organization weather this economic storm? Surprisingly, a variety of opportunities for IT are hidden within today's financial challenges. Learn how with the right approach, processes, and... (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Five Must-Have Capabilities for Unbeatable Customer Care by Pitney Bowes Business Insight January 2010 - (Free Research) Today, firms in the communications industry must relook at how they deliver customer service in order to streamline operations, retain customers and drive business revenue. Read this paper to learn about five, practical, cost-effective opportunities that allow firms to meet market demand and achieve an impressive Return on Investment. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Event-Driven Intelligence in Telecommunications by Pitney Bowes Business Insight January 2010 - (Free Research) Leading telecommunications companies are finding ways to integrate data into business processes and also automate decisions with on-demand business analytics. This paper can provide you with background on Intelligent Mail®, with an emphasis on the 21 practical ways you can leverage mailstream intelligence to improve your business today. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Going Mobile: Developing an Application Mobilization Plan for Your Business by BlackBerry June 2008 - (Free Research) The BlackBerry Enterprise Solution is a comprehensive platform, designed to meet your organization's needs to mobilize enterprise applications and systems. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Service Excellence Comes Easy with Antenna Software on Blackberry Smartphones by BlackBerry February 2009 - (Free Research) Burdened by slow response times of yesterday's communication technologies, Toshiba America Medical Systems deployed Antenna Software's Field Service Solution to dispatch service calls, help CEs check parts inventory and debrief completed work. The solution had the advantage of integrating with their internal Amdocs Clarify CRM system. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

What Causes Webinar Attendees to Bail by Citrix Online August 2009 - (Free Research) Download this new MarketingSherpa study to discover the leading causes for attendees to drop out of Webinars and what you can do to sharpen your presentations. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Blackberry Professional Software Boosts Productivity of Manufacturer's Mobile Marketing Representatives by BlackBerry February 2009 - (Free Research) Absolute Brilliance installed BlackBerry Professional Software and realized immediate productivity improvements among head office staff and within their mobile marketing team. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Cablecom Delivers Unique Customer Experience through Its Innovative Use of Business Analytics by SPSS Inc. Worldwide Headquarters February 2009 - (Free Research) This IDC Buyer Case Study describes the adoption, deployment, and utilization of business analytics software at the cable operator Cablecom. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Transforming Your Email Channel to Provide a 360 Degree View by ColdSpark, Inc. February 2010 - (Free Research) While email is often leveraged as a delivery vehicle for this broad range of communications, few organizations recognize the value of developing and executing a comprehensive email channel strategy. A strategic email channel delivers a 360 degree view of how customers, prospects, partners and other key audiences are engaging with an organization. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

7 Ways to Deal with Data Growth from a Cost Standpoint by i365, A Seagate Company January 2010 - (Free Research) The incredible growth in the amount of electronic data generated for both business and personal use has resulted in higher costs for data storage and backup. Several factors have lead to these spiraling cost increases, including storage of larger files, multiple backups, and enforcement of industry regulations. How often is your company backing up? (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Four Key Ingredients for Successful Mobile Services by Hewlett-Packard Company February 2010 - (Free Research) To compete and succeed in a changing market, mobile service providers need to enhance their voice offerings while delivering innovative new experiences for their customers. Many companies are accomplishing this by consolidating on a single, agile platform that also allows them to launch innovative new services that go beyond voice to video. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Beyond Boundaries: A New Role in Finance in Driving Business Collaboration by SAP America Inc June 2008 - (Free Research) In June 2008, CFO Research Services conducted a research program among senior finance executives in the United States, Europe, Asia, and Australia. The research looked at what kinds of alliances companies are forming and how finance sees itself working with internal and external partners to establish and assess successful alliances. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Presentation Transcript: Meeting the Demand for Multi-Screen Experience by Alcatel-Lucent October 2009 - (Free Research) Consumers today tend to use a wide variety of communications devices and are expecting to get video content delivery to any screen. This presentation transcript discusses a new multi-screen solution and how it can support these market needs. (PRESENTATION TRANSCRIPT) VIEW ABSTRACT | GO TO

Meeting the Demand for Multi-Screen Experience by Alcatel-Lucent September 2009 - (Free Research) Consumers today tend to use a wide variety of communications devices and are expecting to get video content delivery to any screen. This videocast discusses a new multi-screen solution and how it can support these market needs. (VIDEO) VIEW ABSTRACT | GO TO

Communications Leader Videotron Hopes to save $1.6 Million by Automating Service Calls on Blackberry Smartphones by BlackBerry February 2009 - (Free Research) Encumbered by paper-based work orders and instructions relayed verbally, Cable TV company Videotron needed a solution that helped manage service requests in a way that cut costs and service call mistakes. They chose a wireless solution from Blackberry that automates all administrative steps involved in handling a service call. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

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